Lars Allenberg
3D & Graphicdesign

I'm Lars Allenberg and I'm a graphic designer and 3D artist from Bochum, Germany (CET ). Since I started with graphic design in 2011, I enjoyed creating illustrations or typographic works. Later I learned how to move in the 3D space and create works like photorealistic images or abstract, graphically influenced 3D illustrations. Following my training as a media designer, I gained valuable experience working in an advertising agency, where I worked with medium-sized to large clients. I then went on to earn my bachelor's degree in communication design and begin to work independently. Throughout my freelance career, I have collaborated with national and international clients such as AT&T, Hearst, The Andy Warhol Museum with Miller McCormick, and the German record label Kitschkrieg.


Services


3D Key Visuals, 3D Illustration & Typography, 3D Product Visualisation/Animation, Branding, Illustration, Editorial, Packaging Design, Webdesign

Selected Clients


AT&T, Cosmopolitan with Hearst, The Andy Warhol Museum Pittsburgh with Miller McCormick, Kitschkrieg, Public Library, Berliner Festspiele, CASO Design, Fachhochschule Dortmund

Lars Allenberg
3D & Graphicdesign

Explorations are not only crucial to my creative process, but also of great importance. The essence of my craft lies in the ability to create visually captivating and emotionally engaging artwork, and these explorations are key to unlocking that potential. They also provide the opportunity to continually redefine my artistic identity and my visual language, develop a distinctive signature and create a niche. It is a process that is never truly finished, but evolves with me, where I see growth and change as fundamental aspects of artistic expression.

Every five years, the Warhol Museum celebrates the founding of the largest single-artist museum in North America. I was very fortunate to work with Miller for the anniversary of the Andy Warhol Museum in Pittsburgh. We worked on a series of 3D key visuals and animations with the goal of incorporating Warhol's work and showcasing the location of the gala at the Rivers of Steel's Carrie Blast Furnaces, a national historic landmark and remnant of 20th century Pittsburgh.

Art Direction: Miller McCormick
Design: Brandon Winters

Miller and I teamed up once again to create a bunch of candy hearts for the ending sequence of "I Love You Forever". In addition to modeling slightly different hearts and texturing them procedurally, there were 16 different messages to be displayed on the hearts. All hearts mixed together and mostly randomly arranged resulted in the sequence that premiered with the movie at SXSW 2024.

Art Direction: Miller McCormick

For KettenWulf, the world's leading manufacturer of conveyor chains, drive chains and sprockets, I was asked to create a visual concept that visualizes their industries and their world of movement. Over the course of a year, I developed a visual language, art directed and created a coherent 3D imagery.

Art Direction & 3D: Lars Allenberg
Project Management: Chrisitan Luig, tooldesign

One Part of the KettenWulf animations that were presented at Bauma 2025 in Munich. I was allowed to lead the motion art direction, animation and look development, which is of course based on the new KettenWulf Visual Language. The animation consists of visualizations of different technologies. The different scenes were provided with a cross-fade animation, which is strongly inspired by the analog stepprint technique. Here completely realized in 3D.

Art Direction & 3D: Lars Allenberg
Project Management: Chrisitan Luig, tooldesign
Sound Design: Jona Jost-Westendorf

The other part of the KettenWulf animations that were presented at Bauma 2025 in Munich. I was allowed to lead the motion art direction, animation and look development, which is of course based on the new KettenWulf Visual Language. The animation consists of visualizations of different technologies. The different scenes were provided with a cross-fade animation, which is strongly inspired by the analog stepprint technique. Here completely realized in 3D.

Art Direction & 3D: Lars Allenberg
Project Management: Chrisitan Luig, tooldesign
Sound Design: Jona Jost-Westendorf

The Balance Boy, originally intended as a label for a decaffeinated coffee, was rejected and transformed by me into a chrome-plated, jewelry-like 3D exercise.

Feeling the Quarantine Vibes and the lack of personal contacts, unstructured circumstances and missing input makes it hard to stay creative and stay away from procrastination. To counteract that i did this illustration for an Open Call for the publication "We are all in this together" to stay creative during quarantine.

UmsU is an experimental journey of discovery around the Dortmunder U. It is intended to explore the socio-cultural events around the cultural site, make them digitally tangible and accessible and thus transform them into an independent and self-designing urban art form. For the project, UmsU lent 108 people analog cameras with which they could capture the surroundings of the Dortmunder U. The results were presented in an exhibition whose visual design I created.

CASO Design is a brand that addresses the fusion of the kitchen with the everyday living space with mobile kitchen appliances. It offers more ease of use and enjoyment through strong functions, aesthetic shapes and simply good ideas. CASO Design achieves this through the use of modern technologies, a consistent design strategy and intuitive operating concepts. As a 3D designer, my task was to visualize these visions from product renderings to lifelike 3D environments.

I like biking. :-)

Apollo Coffee Roasters is a roastery founded in 2020 and currently positions itself with its range of selected specialty coffees mainly in online retail and delivery to business customers such as cafes, offices or restaurants. As a designer, I work closely with Andre to develop Apollo's visual language. Apollo's colorful, crazy and dirty astronaut illustrations and stories have established themselves in the specialty coffee scene.

Originally made as a birthday gift for a friend who snaps and skates. Adapted to totebags and T-Shirts. Now available on Everpress for everyone who does the same and everyone in between.

Typically, design students make a few copies of their projects for exams, and the surplus copies end up unused. NONDEMAND seeks to change this by offering students the opportunity to sell their extra work to interested parties, supporting young creatives directly. The platform aims to create a democratic and diverse brand identity, giving equal importance to all the works. The design incorporates a square as a calm and equal form, forming the basis for the word-picture mark and variable typography, symbolizing the diversity of the projects

Concept & Design:
Lars Allenberg, Mats Mühle, Vinzenz Neugebauer, Helmut Bauer

There was a time when I was pretty absent on my social media profiles. To show the world that I'm still alive, still here, and still creating, I created this little animation. I also tried to translate my grainy style explorations from still imagery to animations.

Nullnummer, originally produced by Jonas Brüggemann as his bachelor thesis and published as issue #1, is the departmental newspaper of the Design Department at Dortmund University of Applied Sciences and Arts. Me and my friends at the university were chosen to continue with Nullnummer #2 and to consolidate their existence at the university.

Concept: Jonas Brüggemann
Layout: Lars Allenberg, Helmut Bauer, Mats Mühle & Vinzenz Neugebauer
Photography: Helmut Bauer & Vinzenz Neugebauer

When we were given the opportunity to design the 25 version of the "Erstiheft", we took a very different approach. We went for the look of a hand-drawn journal and took it to the extreme when we decided to layout each page, then print, draw, scan, and place it back in the final layout for the sleaziest look we could imagine. All images where shot on film and the goodies were printed with a Risograph, which has a smudgy ink anyway.

Design, Photography & Editorial:
Lars Allenberg, Mats Mühle, Maria Levermann-Teubner, Vinzenz Neugebauer, Alexander Reinhardt

36 Days of Type is a project that invites designers, illustrators and visual artists to express their unique interpretation of the letters and numbers of the Latin alphabet. This annual open call explores the creative boundaries of letterforms by asking participants to create one letter or number each day for 36 consecutive days. The result is a global and simultaneous act that demonstrates the ability to represent the same symbols from thousands of different perspectives.

Boxed is a visual essay that explores the pastimes and feelings of quarantine. Through simple illustrations, it tells the story of a character who falls into a state of procrastination and loneliness due to the extra time but also due to isolation.

Annual Christmas Nightmares is a self-initiated series of 3D illustrations published annually on my Instagram from 2016 to 2019. It satirically portrays the most common "problems" people in the Western world face during the Christmas season.

  • Explorations

    2011–today, 3D, Illustration

  • the warhol: 30th Anniversary

    2023, 3D, Key Visuals

  • I Love You Forever

    2024, 3D, Motion

  • KettenWulf Imagery

    2024–2025, 3D, Key Visuals

  • KettenWulf Reclaimer Systems

    2025, 3D, Motion

  • KettenWulf Bucket Elevators

    2025, 3D, Motion

  • Balance Boy

    2025, 3D

  • Quarantine Vibes

    2020, 3D, Illustration

  • UmsU.xyz

    2023, 3D

  • CASO Design

    2018–2024, 3D

  • Biking

    2022 – 2024, 3D, Illustration

  • Apollo Coffee Roasters

    2017–today, Illustration

  • Arnolds Agency

    2022, Illustration

  • NONDEMAND.xyz

    2022, Branding

  • Still Here

    2021, 3D, Motion

  • NULLNUMMER #2

    2021, Editorial

  • Erstiheft Vol.25

    2020, Editorial

  • 36 Days Of Type

    2017, 3D

  • Boxed

    2020, Illustration

  • Christmas Nightmares

    2016–2019, 3D

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